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The Magic Of The Garden At Night; George Hobeika Fashion House At Paris Fashion Week

George Hobeika: Fall 2024 collection continued the style of bare shoulders and tight mermaid waists.

An enchanting image of a garden at night provided a magical backdrop for George Hobeika’s opulent Fall 2024 collection; A collection that was like walking in the bright shade of trees under the last ray of the sun, an opportunity to be enchanted by the texture, shape and effect of fabric and clothes.

The latest works of the Lebanese fashion house George Hobeika were exhibited at the prestigious Paris Fashion Week for the fall and winter seasons of 2024 on Monday, June 24. In the warm weather of the first days of summer, guests sat on the lawn of the Hotel de Borgo in Paris to watch a collection that, according to Judd Hobeika, son and co-designer at George Hobeika’s fashion house, was inspired by “The Garden at Night.”

George Hobeika Fashion House At Paris Fashion Week

George Hobeika

George Hobeika, Describing this collection, he told Independent Farsi reporter: “The way the flowers are at night, the way they change their color, their cleanliness, their freshness, their moisture, their transparency, and… all these were the issues we focused on.”

The launch note of this collection states: “Just as a flower spreads its sweetest fragrance at sunset, this collection uses the turning point between day and night as a source of inspiration to showcase luxurious and magnificent shirts and dresses, which are made with a variety of fabrics and The embellishments are expertly stitched and evoke the soft petals and the glistening dewdrops on them.

George Habikeh’s unique approach to fashion design stems from his background in civil engineering and architecture. Habiqeh believes that fashion and architecture have “common principles” such as “how to apply creativity and careful attention to details”.

George Hobeika, Jad, his colleague and son, plays an important role in the evolution of this brand by overseeing artistic direction and business strategy in designing new collections. Judd’s vision is to preserve the main essence of this fashion house, “dreaming for women”, and combine time, innovation and elements of the day with this essence.

George Hobeika

The fall 2024 collection continued the style of bare shoulders and tight waists. Crescent shoulder coats with their rigid appearance contrasted with silk fabrics and mermaid style clearly displayed the two sides of this fashion house’s coin, i.e. solidity and fluidity.

Habikeh says about this collection: “The play of darkness and light inspires the play of contrasts; With monochromatic silhouettes and cut-out nets and a pendulum that swirls around the body like a wild waterfall… matte is juxtaposed against shiny and faded against transparent to create forms that evoke a sense of illusion.”

George Hobeika, Black and white colors, a diverse range of vibrant colors from soft mint to pink, red and orange are included in this collection.

Walking in George Hobeika’s imaginary garden is like a memorable journey that highlights the sense of spectacle and craftsmanship of this fashion house at its peak.

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