FKA Twigs Calvin Klein: Watchdog Reverses Its Own Ban On Calvin Klein Poster That ‘Objectified’ FKA Twigs
FKA Twigs Calvin Klein: The advertising watchdog has reversed its own ruling that a Calvin Klein poster presented British musician FKA twigs as a “stereotypical sexual object”.
The Advertising Standards Authority (ASA) said it had decided to revisit its original decision in January that the poster was likely to cause serious harm or offence by objectifying FKA twigs “out of concern that our rationale for banning the ad was substantially flawed”.
FKA Twigs Calvin Klein, The poster featured the artist wearing a denim shirt that was drawn halfway around her body, leaving the side of her buttocks and half of one breast exposed, with text reading: “Calvins or nothing.”
The ASA received two complaints that the images were “overly sexualised”, offensive and irresponsible because they objectified women and were inappropriately displayed.
FKA Twigs Calvin Klein, Following the ruling, FKA twigs, whose real name is Tahliah Debrett Barnett, challenged the complaints in an Instagram post and thanked Calvin Klein for giving her the “space to express myself exactly how I wanted to”.
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FKA Twigs Calvin Klein: Watchdog Reverses Its Own Ban On Calvin Klein Poster That ‘Objectified’ FKA Twigs
FKA Twigs Calvin Klein, Alongside a picture of the poster, she wrote: “I do not see the ‘stereotypical sexual object’ that they have labelled me.
“I see a beautiful strong woman of color whose incredible body has overcome more pain than you can imagine.”
Calvin Klein also defended the ad, describing FKA twigs as a “confident and empowered woman” who had collaborated with the brand to produce the image and approved it before publication.
FKA Twigs Calvin Klein, Announcing it had reviewed and changed its decision, the ASA said: “In our previous ruling we judged that, because the ad used nudity and centred on her physical features rather than the clothing she was wearing, it presented FKA twigs as a stereotypical sexual object.
“After careful thought, our council, the independent jury that decides whether UK ads break the rules, considers that the image was not sexually explicit, that the ad presented FKA twigs as confident and in control and, therefore, that she had not been objectified.”
It added that the council had, however, maintained its decision that the image was overtly sexual and was therefore not suitable for display in an untargeted medium, meaning that ban remained in place on that point.
FKA Twigs Calvin Klein, The ASA continued: “The decision to revisit our original ruling took place in the context of the significant strength of public feeling, including views expressed by FKA twigs, in response to our findings, but was driven by our concern that our rationale for banning the ad was substantially flawed.
FKA Twigs Calvin Klein, “We wanted to examine whether we had used inconsistent wording and if we had made the right judgment about objectification in the ad.
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